Conan’s New Logo

So during the whole Conan/Leno debate, I was on Conan’s side. After the “I’m With Coco” graphic was made I thought I’d make one of my own. So I made this:

You can see the original post here:

It got posted on the I’m With Coco Facebook fan page, as well as several news blogs. It was even used by a protestor to make a sign.

Then later, when the TBS announcement was made, I made this:

Then when the official Team Coco website started going up, I couldn’t help but notice an extreme similarity to my idea and their new official logo. Which, after watching the first episode of Conan, is in the opening credits!! It’s also all over their website.

I have brought this up on some other blogs before and some people are with me and think it is a blatant steal, others say that his hair is so iconic that it isn’t that crazy for someone else to come up with the same idea. I think that it is too coincidental, seeing the popularity of my image on the internet and it being on places that were seen by the Team Coco people. I’m not really asking for money, but it would’ve been nice to have been asked or to have some recognition. The “I’m With Coco” portrait image is hanging up in Conan’s office. I’m sure he asked that guy for a print.

Posted by timmelideo  |  29 Comments  |  in Advice, Design, Fine Art


  1. Tom 11/20/2010 3:10 am

    This barely registers with me.

  2. zee 11/20/2010 3:15 am

    Conan’s big red hair has been one of his recognizable factors for his whole hosting career. It’s such a basic thing that it’s not impossible they actually came up with theirs just like you came up with yours.

  3. Anonymous 11/20/2010 3:26 am

    This post is truly sad..

  4. LafinJack 11/20/2010 4:48 am

    Oh please.

  5. Beast 11/20/2010 4:49 am

    It’s not really that big of a deal. It’s easily replicated. Get over it. It if were something more elaborate, maybe it’d register.

  6. Anonymous 11/20/2010 7:07 am

    Different colour, different shape.

    Also, Conan O’Brien has the rights to his own hair.

  7. Cap'n Lee 11/20/2010 7:37 am

    you traced this from a picture of conan anyway

  8. Leonard O. 11/20/2010 8:56 am

    I think it’s understandable how you’d come to this, I would say there’s a reasonable chance they did take from your lead, but at the same time I don’t think this is really something worth getting up in arms about in any way. It is, as others have said, rather generic and not a mind-blowing it-started-here idea, it’s the sort of obvious idea you’d expect not one or two but multiple people to have come to before.

    To me, this seems like just one of these things where you think maybe you influenced or were responsible for this or maybe you weren’t, and then you sit back in your chair and you stare out the window. It’s not something worth stomping your feet up and down over, in my opinion… You talk about how the copied image is up in Conan’s office or something like that (your writing is a bit unclear there). If that’s what you’re saying, I’d really bet good money on it being in his office because of the people being the Team Coco campaign, that support, not because of the silhouette of his hair…

    The more I think about it, really, it’s pretty ridiculous that you’re trying to get some sort of credit for this.

  9. Leonard O. 11/20/2010 8:57 am

    The people behind the Team Coco campaign, I mean, not “the people being…”

  10. Kris 11/20/2010 10:48 am

    I can’t believe you’re actually serious here. Cutting out the feature that defines Conan’s visual appearance is hardly an original concept, and TBS’s isn’t even the same shape or shade of orange. I think there are some delusions of grandeur creeping around behind this post.

    It took me forever to realize that hunk of flesh in the first image was a chin. X|

  11. timmelideo 11/20/2010 7:06 pm

    I think it’s pretty coincidental that in Conan’s 17 years on TV they never had this type of graphic, but after this summer they magically decided to make something like that.

  12. Broomhilda 11/20/2010 7:36 pm

    i dont agree that his hair is so recognizable blah blah. the interpretation of it is very clear and unique, i don’t think it’s common enough that people would represent conan like this and i believe your idea was stolen.

    however, i wouldn’t advise you to pursue a case against them and i am sure the artist who stole and company knows it would be ill advised too.

  13. Leonard O. 11/20/2010 10:50 pm

    “the interpretation of it is very clear and unique”

    Yes, so unique that a search of Google Images for ‘Conan Hair’ returns multiple variations on the same theme of Conan’s hair isolated.

    From there, let’s highlight just a few examples:

    January 13:
    January 19:
    January 23:

    Either everyone’s stealing from you or maybe – just maybe! – you’re not as groundbreaking as you seem to think you are… Every single one of the matching results that comes up, are you accusing them of each stealing from you? Is it still “too coincidental” for you to accept that in this instance maybe you were not as clever as you thought you were?

  14. fugg u 11/20/2010 11:35 pm

    i would imagine that there is something cona and TBS could say about this, using his likeness and their slogan. and what the fuck is that for jay leno? a tongue?

  15. fugg u 11/20/2010 11:37 pm


    you can disagree that his hair isn’t a defining feature all you want, but you’d just be giving away that you’ve never watched his show. he references his hair almost every show at least once.

  16. All around 11/21/2010 11:08 am

    I believe team Coco did copy you as well as countless others.
    Since there is no way of telling who they got their idea from, it could be seen as fair game.

  17. David 11/21/2010 9:06 pm

    The thing is … you probably took a photo of him online and traced or at least used it as a reference when drawing this. It is /his/ hair and is very iconic. It is kind of as if an artist draws famous people in editorial cartoons and then saying that nobody else can draw the likeness of that celebrity ever again. Maybe TBS should sue you for swiping the “very funny” slogan you swiped.

  18. yup 11/22/2010 1:05 am

    I think this is worth getting in contact with a lawyer and tbs.
    Yes, it is conans hair, and, yes it is a slightly different drawing – but I think there is a case that they were extremely influenced by your original graphic.

  19. Eddie B 11/22/2010 2:08 am

    Yeah, I did the same thing when he left the air after the Tonight Show debacle. Mine is a little different but still closer than even yours was. Check it here.

    I found an image, traced the hair and outlined the face. Simple. You did not have an original idea. Sorry buddy.

  20. Jenn 11/22/2010 6:28 am

    I’m pretty sure that the artist that originally did that “I’m with Coco” poster got some compensation for what they used. If they actually were inspired by you I’m sure they would have given you compensation as well. It seems like a coincidence to me.

  21. annet 11/22/2010 9:14 am

    it looks like they just made their own version of something that has been floating around the internet for a while. if it was traced from you you’d have a point, but the shape is different. lots of other people have posted different versions of this graphic, so i wouldn’t freak out about it… the only thing you can blame them is that their new logo isn’t very original.

  22. The $tatus Faction 11/25/2010 9:06 pm

    We heard Conan got his hair insured for like $4.8 million USD.

  23. Valerie 11/26/2010 12:11 am

    I’m very sorry to say this, but before worrying about other people “stealing” your work, maybe you should focus on improving it first. The tracing of the hair is very sloppy, and I had no idea that the skin colored blob was a chin until someone pointed out in the comments. Either way, there are better and more straight-to-the-point ways to represent Leno than his chin. I’m not bashing your work, I’m just trying to put it on context. All of the original works ripped off that get posted here are always very well thought and executed designs, which is the main reason people steals them. I’ve seen your photos, they’re very nice and I liked them. You should care more about protecting those than the hair thingie. It’s not an original idea and no one stole it from you.

    For the record, I’ve seen the same hair idea used with The Beatles in countless illustrations made since the 60′s (even I came with that once!).

  24. Ray 12/01/2010 4:33 am

    Concept not protectable.

    Artwork is.

    They don’t seem to be using your artwork. They used the same idea, whether they got it from you or not isn’t significant. They didn’t copy your drawing, they drew the same thing you drew.

    Nothing you do can prevent anyone else from drawing Conan’s hair. Particularly the people who are actually representing and promoting him!

  25. Jimbo 12/02/2010 10:05 am

    I cite another example.

    NBC’s own advertising campaign for Conan’s move to Tonight Show.

    These ads were the figure of the campaign, having the top half of his face on walls, billboards, making it look like he was peering over something in front of the print itself. It was often referred to as the “peekaboo” campaign due to the style.

    It’s just simply not an original or remotely novel idea for it to be a rip-off. Many, many, many people beat you to it timmelideo. Conan’s trademark is his hair, widely established so during his 17 year run on Late Night… otherwise you wouldn’t have bothered to trace it yourself.

  26. ElI3 12/06/2010 11:16 pm

    Epic Submission Fail!!! This is hilarious.

  27. سعودي 01/29/2011 1:56 am

    You are a wonderful human being
    Thank you for the nice article

  28. Dan Bradley 02/11/2011 5:34 am

    I would sue TBS’ face off.

  29. Anonymous 02/26/2011 11:09 pm

    This is a joke, right?

    A few issues with your post:

    1. The Conan > Jay Leno graphic? It took me two minutes to decipher. It’s poorly done and does nothing but hinder the message you were trying to get across.

    2. You are accusing others of ripping off, what you call, your ideas. However, you are guilty of ripping off others as well. The TBS “Very Funny” is not yours. I checked out your Etsy shop. The “Hello Newman” quote is not yours. It’s a very recognizable quote from a hit sitcom and you are trying to profit off of it. Ick. So, I’m having a very hard time depicting you as an original thinker the way it is now.

    3. A few years ago when I was in college studying graphic design, our professor assigned us the task of vectoring graphics of famous people we admired. However, we were only allowed to make an outline of the person and make them identifiable by one key element of their appearance. No surprise, two people vectored an image of Conan O’Brien and made their graphic identifiable by making his hair the key element. Your idea is FAR from original!

    Sorry, I’m just having a very hard time taking you seriously!

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