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I’m sure you’ve seen ads for Kingory popping up recently. They’re hard to miss and reek of a certain other online game’s indecent ad campaign. I was wary of Kingory going down the same road, so I researched and found a statement from one of the company’s team (by the name of Megan Liu) implying they had nothing to do with Evony or its product. For the moment, I was satisfied with that.

Now I am not so sure—or perhaps it is par for the course with these games.

Before, the ads featured a modestly clad, attractive Asian female, along with an all too familiar use of the word “lord”, the initial reason I associated the games with one another. But today, I was shocked to see a new Kingory ad—one using a picture of, no, not a scantily clad model or boob shot, but Chun-Li of Street Fighter fame.

Blatant theft?

Blatant theft?

As if it couldn’t get any worse, I followed the ad directly to the Kingory site, where they are using Chun-Li as the background to their login screen.

really, Kingory? Really?

Really, Kingory? Really?

Better still, doing a simple Google image search brings up the same picture they are using in ads and on site (around the second page of image results).

I would keep an eye out for more theft from this site in the future, but for now, I can only hope Capcom will catch wind of this.

Edit: It seems like they have a new layout for their site, sans the Chun-Li art.

Also, the art apparently belongs to Artgerm, as posted on their deviantArt page.

Edit 11/9/09: My attention was brought to this—

kingory-what

kingoory-what-2

They seem to have alternate links to their main site, which link to different versions of their homepage. Here is the one with Chun-Li, still existing, and this one, with Po from Kung-Fu Panda.

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12 Responses to “Kingory Uses Chun-Li Art for their Ad Campaign/Site”

  1. on 10 Nov 2009 at 3:22 pm mister M

    i think im going to report them and get them to be sued by capcom

  2. on 10 Nov 2009 at 11:48 pm Kurios

    I would contact Artgerm first, as the Chun-Li art is theirs, then Capcom, then Dreamworks.

  3. on 13 Nov 2009 at 11:07 am fuck

    fuck!

  4. on 20 Nov 2009 at 8:05 am Bruceongames

    There appear to be loads of these virtually identical browser games coming from China now. I have written this article about it: http://www.bruceongames.com/2009/11/19/kingory-nap-war-evony-empire-craft-lords-online-what-is-going-on/

  5. on 20 Nov 2009 at 9:45 pm ..

    i feel like they also bit the history channel logo there.

  6. on 04 Dec 2009 at 4:35 pm ---

    i noticed Artgem’s signature on that picture on that ad. They didn’t even make an effort to remove it!

  7. on 07 Dec 2009 at 4:49 am free hidden object games

    doesnt anyone find po with the other heavily armoured or scatily dressed girls on the website just plain funny ?

  8. on 07 Jan 2010 at 6:55 pm anonymous

    hahahahaha wow

  9. [...] and there’s an interetsing article about that at Plagiarism Today. Reminds me alot of the Chun Li Kingory ads a while [...]

  10. on 20 Apr 2010 at 2:31 pm www.kingory.eu

    New Kingory Europe Server opened !

    http://www.kingory.eu

    Enjoy !

  11. on 20 Apr 2010 at 9:43 pm Gothlaz

    The first thing I would tell anyone who is thinking of giving this game a go is DONT!

    While the game has some good points the support is one of the worst for any mmo that I have played. all one has to do is log on and you will see a group of tweeners overrunning the world chat. This is just one of many of the drawbacks tough. You see the rules of the game are that you must be 18 to play yet it is overrun by the kids with foul language, sexual conversations, and spam. All of which the rules say are bannable offenses, yet it is rampant.

    Also there are rules against having more than one account per server yet these children have many. Some of them have over 40 accounts. This is not conjecture, they literally have these accounts, yet are not banned from the game.
    There are also those in the game that chose not to follow these rules and trade materials, Heros, and Metropolitan cities between accounts. This is a big violation of the rules yet nothing is done to those that spend lots of money on the game.

    All one has to do to see that there is a really big problem with this game is look at the forum for the game. http://bbs.kingory.com/index.php

    There are quite literally thousands of complaints about bugs, the disgrace that is world chat, and the Multi-accounting players, as well as many other complaints.

    On a side note. to progress one must be able to set aside 10 hour stretches of time for conquering the Counties, Shires, and Prefectures. this is 9 hours that you cannot let up on attacking the city or the troops and defenses will reappear. if there is even a 10 second lag between attacks 1/4 of the defenses will re-spawn.

    Ratings from 0-5
    Gameplay: 4
    Graphics: 3
    Support: 1
    Experience: 0

    My overall: 1
    (My girlfriend hates the game due to the time spent to play it)

    Don’t waste your time or your money.

  12. on 16 Jun 2010 at 10:10 am oyooo

    Cheers! Europe Server 2 is coming!

    http://www.kingory.eu

    Launch time: 17:00 June 22 2010 Kingory Server Time
    Celebration for the opening of new server:

    * once bonus: charge first over 20 €
    * regular charge bonus
    * newbie gift packs
    * promotion items

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