Korean Company Broccoli Stole Design from Happy Doodle Land

Hi friends, my name is Flora Chang and I am the designer behind Happy Doodle Land. About two weeks ago, one of my Flickr contact emailed me and let me know that while traveling in Korea, she saw a t-shirt with my rough sketch “Mustached Owl” being sold there. The problem is, I’ve never authorized any company to use my image on their shirts. The company which ripped me off is called “Broccoli”, and they even claim the design to be theirs on their label. They completely took my sketch and placed it on their shirt without even changing it one bit. Please take a look of them side by side here. I don’t know if there is any legal action I can take, or if I even want go through the trouble, but at least I can post it here and let you know.


Here is my original sketch from 2008:
Love Child of 3 Trends

Here is a closer look of the copycat shirt:

This Korea company stole my design!!!

Factor Alternative Outfitters rips off Rachmat Lianda *update*


I’ve been trying to talk to the company that manufactured the t-shirt and so far they seem to have no intention to resolve this matter. All I got are just “We’ll handle this immediately” and “We’ll contact you again soon.” If things stay this way I think I’m gonna have to take this to court. Wish me luck.


Hello everyone. My name is Rachmat Lianda and I’m a 23 year old photographer/designer living in Jakarta, Indonesia. I went to Kelapa Gading 3 Mall in Jakarta yesterday and serendipitically found out myself that Factor Alternative Outfitters have ripped my typography work here:

and made this silly parody here:

which design is too hilarious i’m not even laughing.

I asked the store clerk about the t-shirt and she said it’s a new collection which was launched a week ago. I bought the shirt (and tried real hard not to bite the store clerk’s head off, I realized it’s not really her fault) as a proof. I knew from the store clerk that the brand has several branches in Jakarta, Surabaya, Yogyakarta, and Malang (all in Indonesia) so maybe the t-shirt can be found in there too. Took a better picture of the t-shirt, overlaid it with the work, and look what I have here:

I went to the website, www.factor-outfitters.com, but apparently it’s inactive. I checked the cached page and found out that it also has branches in Singapore: Junction 8, S.C and White Sand S.C.  If you live in Singapore maybe you could help me check? It’ll be very appreciated.

I found the office address, which is located here in Jakarta too, so I guess I’ll send them a Cease & Desist Letter today. There’s also a facebook page so I’ll a put the C& D Letter on a note and tag them or something. Will update later, hopefully with good news. Wish me luck.

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